AI Insights · Timothy · April 2024
Top 5 Theme Parks Apps on iOS in Belgium: Q1 2024 Performance
In Q1 2024, Disneyland® Paris and Phantasialand saw notable activity on the iOS platform in Belgium, while other theme park apps experienced varied performance trends.
In Q1 2024, the performance of the top 5 theme park apps on iOS in Belgium showed diverse trends in weekly downloads, revenue, and active users. Here’s a closer look at how each app fared during this period.
Disneyland® Paris experienced a fluctuating pattern in weekly downloads, starting the quarter with 1.9K downloads and ending with 1.1K. The app saw a peak in the week of March 4 with 1.8K downloads. Active users varied similarly, beginning at 3.3K and concluding the quarter at 2.4K, with a high of 3.2K in early March.
Phantasialand had a more subdued quarter, with weekly downloads starting at 535 and dropping to as low as single digits in February, before rebounding to 242 in the final week. Active users mirrored this trend, beginning at 746 and dipping to 100 in mid-March, before recovering to 241 at the end of the quarter.
My Disney Experience showed modest activity with weekly downloads peaking at 69 in early January and falling to single digits by the end of March. Revenue followed a similar trend, with a notable peak of $323 in the week of March 4. Active users remained relatively stable, averaging around 70 throughout the quarter.
Tokyo Disney Resort App had consistent but low weekly downloads, ranging from 6 to 38. Active users were also stable but low, starting at 44 and ending at 45, with slight fluctuations throughout the quarter.
Europa-Park & Rulantica saw minimal activity, with downloads peaking at 121 in early January and remaining low for most of the quarter, except for a spike to 63 in the final week. Active users followed a similar pattern, starting at 126 and dropping to zero for several weeks before rebounding to 62 at the end of March.
These insights are based on Sensor Tower data, where more detailed analytics can be found for further exploration of app performance trends in the theme park category.